Your attention please. Please yell if you’re paying attention. This is worth watching. We will wait. YouTube Video
This is how advertising should be done. I don’t really know or care anything about the product, or the company behind it. But seeing this video changes my mind. *This* is exactly how advertising should be. It changes my mind, without making me feel bad for doing so. Yes, it uses the “tug at my heartstrings,” but it is more about hope than it is about selling something. It respects the viewer, instead of pandering to them.
This is worth pointing out as an example of what this world should be more like.